To catch up on the blogging exercise I have several ads here for all of you to take a look at. Obviously selected because I thought they were effective:
POM Cheat Death.
This is a print version of a bus stop ad I keep passing by. Its clever and personifies the product as the "antioxident superhero". The bottle itself looks like a figure and the ad exaggerates this promise of health and preservation of life.
But wait there is more, upon further research, they have created a campaign from this... of course.
There are 18 total, I picked a few of my favorite ones.
Quick read, humorous, clean type, & great photoshop work.
MORE:
If you are curious and want to see all 18 of them follow the linky below:
http://www.pomwonderful.com/adgallery_juice.html
